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A deep understanding of your prospects' needs and the core problems they are experiencing is key to running a successful business.
In the previous episode (part I), we covered how to identify the value your clients and prospects are seeking.
In this episode (part II) we will dive into how to provide value to your clients and prospects on an ongoing basis, without breaking the bank or overwhelming your team.
90% of your addressable market is NOT "in market" right now. This means that if you are investing most of your marketing activities in people who are "in market" (capturing demand) you are missing out on the future 90% (generating demand).
And the way to generate demand in order to have an unfair advantage over your competition in the future is to provide value to the 90% right now, so they start identifying you as the ultimate expert in your field and the go-to solution in the future.
But how do you do that? this is exactly what we will cover in this episode. here are a few examples:
💥 Direct and indirect ways to provide value to prospects ad clients
💥 What is the best way to do that (SPOILER ALERT: a live virtual event on a regular cadence)
💥 What is co-creation of value, why it is important, and how can create it?
💥 What are the benefits of having your own show?
💥 how to have a show that drives business results with limited resources
Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
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105105 ratings
A deep understanding of your prospects' needs and the core problems they are experiencing is key to running a successful business.
In the previous episode (part I), we covered how to identify the value your clients and prospects are seeking.
In this episode (part II) we will dive into how to provide value to your clients and prospects on an ongoing basis, without breaking the bank or overwhelming your team.
90% of your addressable market is NOT "in market" right now. This means that if you are investing most of your marketing activities in people who are "in market" (capturing demand) you are missing out on the future 90% (generating demand).
And the way to generate demand in order to have an unfair advantage over your competition in the future is to provide value to the 90% right now, so they start identifying you as the ultimate expert in your field and the go-to solution in the future.
But how do you do that? this is exactly what we will cover in this episode. here are a few examples:
💥 Direct and indirect ways to provide value to prospects ad clients
💥 What is the best way to do that (SPOILER ALERT: a live virtual event on a regular cadence)
💥 What is co-creation of value, why it is important, and how can create it?
💥 What are the benefits of having your own show?
💥 how to have a show that drives business results with limited resources
Hi, It's Isar the host of the Business Growth Accelerator Podcast
I am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content.
I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏