Pursuit of Property Podcast

169. The 20% Changes That Drive 80% of Sales Results


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In this episode of The Pursuit of Property Podcast, our hosts Scott and Cade dive deep into the challenges and solutions of scaling a real estate investment business. Scott shares their journey transitioning from a "Ford conveyor belt system" to a more efficient, scalable sales structure that empowers team members while improving the seller experience.


You'll learn why delegating individual tasks instead of entire roles can create bottlenecks in your business, how to transition from rigid scripts to flexible frameworks for better customer conversations, the importance of creating a competitive yet collaborative sales culture, and practical strategies for implementing major process changes without disrupting your cash flow.


Whether you're a growing real estate investor or an entrepreneur looking to scale your sales team, this episode offers valuable insights on building systems that can support substantial business growth.


Scott and Cade share their real-time experience of "building the plane as they fly it" - making this an authentic, behind-the-scenes look at business transformation.

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Pursuit of Property PodcastBy Scott Farrow & Cade Berrett

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