This is A24, a New York-based film studio that has redefined modern independent cinema through its unconventional approach to distribution and production. Founded in 2012 by Daniel Katz, David Fenkel, and John Hodges, the company gained a reputation for its daring marketing and commitment to a director's original vision. High-profile actors and filmmakers describe a unique culture that prioritises artistic integrity and emotional resonance over traditional Hollywood metrics. The article traces their rapid ascent from an underdog operation to an industry leader, highlighted by the Best Picture victory for Moonlight. Ultimately, the sources illustrate how A24 successfully revitalised the indie market by connecting challenging, niche films with a dedicated global audience.