Discussing about the current trends of local streetwear brands, developing a creative yet effective marketing, and how to survive in the fashion industry with Eduardus Adityo.

Eduardus Adityo, an alumni of Product Design at FSRD ITB, is now the Co-Founder and Creative Director of Elhaus, a distinctly Indonesian menswear dynamic launched in 2010, the brand focuses on clean, timeless designs, made using both modern& traditional techniques and materials.

With his extraordinary contribution, Elhaus has become one of the local brands that successfully passed international exhibitions, such as: Agenda Show in California, United States (2018-2019), Liberty Fairs at the Sands Expo, Las Vegas (August 2019), and Paris Fashion Week (January 2020).

This episode is brought to you by SalamGanesha.id, endowment fundraising project for Bandung Institute of Technology (ITB), in collaboration with ITB Alumni Association (IA ITB) to help overcome the COVID-19 pandemic that is happening in Indonesia. Let's support this initiative through kitabisa.com/ITBLawanCovid19.

This podcast is hosted by Anggriawan Sugianto, CTO/COO of Suitmedia.

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