The Book People

17. Is There A Market For Indian Books In The UK? With Katy Loftus, Former Publisher of Penguin UK


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Guest host Tara Khandelwal talks to Katy Loftus about the most popular genres in the UK and what Indian authors can do to break into the international market.

What are the differences in publishing in the UK vs India? How important is social media in building an author profile? Why did she decide to become a freelancer?

Katy Loftus is an award-winning publisher and editor. Her career includes editorial roles at companies like Oxford University Press and Net-A-Porter, as well as various positions at Penguin Random House UK where she was named editor of the year in 2021. Find her on
LinkedIn.


Tara is the Founder and Managing Director of Bound. In her role she steers creative, research, and production teams through a long-term content vision, and creates globally successful content IPs with loyal followers. She has previously worked at Penguin India, SheThePeople.TV, and BloombergQuint. Her writing has appeared in CondeNast Traveller, Scroll, Midday, and Outlook, among others. She also worked as an editor at Writer’s Side, Asia’s largest literary agency. Follow her on
Linkedin, book a consultation call with her or drop her an email at [email protected].


Bound is one of India’s leading storytelling companies that helps you grow through stories. Follow us @boundindia on Instagram, Twitter, and Facebook.


Produced by Aishwarya Javalgekar
Edited by Kshitij Jadhav

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