Titans of Healthcare

#17 - Mastering Healthcare PR: Expert Strategies from John Hallock and Christina Farr


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Our guests:

  • John Hallock, Chief Communications Officer at Quantum Health
  • Christina Farr, Owner & Editorial Lead at Second Opinion Media 


In this episode, we discussed:

  • Challenges in Modern PR: The declining number of journalists and the growing need for proactive communication.
  • Importance of Founder-Led Communication: Why startup founders should take charge of their own PR efforts.
  • Building Media Relationships: Strategies for developing meaningful relationships with journalists.
  • Direct Communication Channels: Leveraging platforms like LinkedIn, Substack, and Twitter for effective storytelling.

Our sponsors for this episode are:
Sage Growth Partners https://sage-growth.com/
Quantum Health https://quantum-health.com/

Learn More About Each Guest's company!
Quantum Health https://quantum-health.com/
Second Opinion Media https://secondopinion.media/ 

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Titans of HealthcareBy Slice of Healthcare LLC

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