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It dawned on me that my journey as an agent had countless pivots driven by passion, frustration, and yes, pure serendipity. Today, I’m diving deep into why finding a niche isn't just a business strategy—it's about finding what makes your heart race in this field.

Navigating from student government red tape to the throes of real estate, I’ve discovered what works and what doesn’t through real, sometimes painful, experiences. Have you ever felt overwhelmed juggling too many tasks and wondered if there's a simpler way out? Trust me, I've been there—and then some.

In this episode, we uncover why honing in on a niche can be your lifebuoy in the swirling sea of general transactions. From thriving with student rentals to first-time buyers and luxury markets, what lessons have truly stuck with me? Grab your coffee, and let’s explore how you can turn your unique experiences into powerful connections that resonate with your ideal clients.

Join us in our agent Facebook group for a daily discussion—because sharing our journeys makes us stronger together. And don’t forget to check out the 7-Day Funnel Challenge if you’re hungry for more innovative ideas.

Business Systems for Realtors Facebook group: https://facebook.com/groups/bizsystems.
7-Day Funnel Challenge: https://orbit.realestate/cnfin7days
Explore how you can team up with us at eXp: https://alexarosario.com/exp.