<p>This is part two of my conversation with Ray DePaul, Director of the Institute for Innovation and Entrepreneurship at Mount Royal University. In this second part of my conversation with Ray we discuss how purpose is the new form of disruption.</p>

This is part two of my conversation with Ray DePaul, Director of the Institute for Innovation and Entrepreneurship at Mount Royal University. In this second part of my conversation with Ray we discuss how purpose is the new form of disruption.

17 - Part 2: How purpose is the new disruption - with Ray DePaul

Welcome to a branded world, a podcast about all things branding by Luiza Campos from marcastrategy. A branded world explores great brands and interview experts and provide actionable advice to help you build a remarkable brand. If you are a nonprofit, a small or medium-size business or an entrepreneur this podcast is for you. In this podcast you'll hear advice on how to brand your organization from finding your values, purpose and vision to strategies on how to engage with your audience through effective marketing, building the right culture, advertising, written, visual and experiential communications and much more.

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17 - Part 2: How purpose is the new disruption - with Ray DePaul

17 - Part 2: How purpose is the new disruption - with Ray DePaul