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17: Tips for writing magic copy with The Word Man, Dave Harland
This week we’ve snuck up The Mersey, Viking raid style, to nab Liverpool’s finest anti-bullshitcopywriter, Dave Harland. Having massive fingers hasn’t held back Dave from writing magic copy. He talks to us on how he made the bold move to working freelance after a 10-year stint at Park Group Plc, (ending up as Head of Copy), his early job as a football reporter, how his fascination with writing persuasive copy developed, his key tips for writing good copy and plenty more besides.
A massive fan of Liverpool F.C, Alan Partridge and Scrabble, as well as being a talented poet, the podcast includes a stunning reading of Dave’s poem ‘Dogs’, written for his Nan when he was aged just 13. Lend us your ears. You won’t be disappointed.
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Dave Harland Links:
Twitter @wordmancopy
Dave’s LinkedIn
Dave’s website
Dave Plugged:
Tom Albrighton’s website
#copywritersunite
Dave's Books:
One Plus One Equals Three by Dave Trott
Creative Blindness by Dave Trott
Predatory Thinking by Dave Trott
Now Try Something Weirder by Michael Johnson
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By Giles Edwards
5
88 ratings
This week we’ve snuck up The Mersey, Viking raid style, to nab Liverpool’s finest anti-bullshitcopywriter, Dave Harland. Having massive fingers hasn’t held back Dave from writing magic copy. He talks to us on how he made the bold move to working freelance after a 10-year stint at Park Group Plc, (ending up as Head of Copy), his early job as a football reporter, how his fascination with writing persuasive copy developed, his key tips for writing good copy and plenty more besides.
A massive fan of Liverpool F.C, Alan Partridge and Scrabble, as well as being a talented poet, the podcast includes a stunning reading of Dave’s poem ‘Dogs’, written for his Nan when he was aged just 13. Lend us your ears. You won’t be disappointed.
/////
Dave Harland Links:
Twitter @wordmancopy
Dave’s LinkedIn
Dave’s website
Dave Plugged:
Tom Albrighton’s website
#copywritersunite
Dave's Books:
One Plus One Equals Three by Dave Trott
Creative Blindness by Dave Trott
Predatory Thinking by Dave Trott
Now Try Something Weirder by Michael Johnson
/////
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