Phison Electronics joined the recent IT Press Tour in California and it gave me the idea to record this podcast episode with KS Pua, CEO, during the recent Flash Memory Summit in Santa Clara early August. We spoke about the financials of the company, its products lines with SSD controllers, embedded and flash modules marketed and promoted by Kingston or Seagate among others, its use cases and comfort zones for its products like gaming, automotive, IoT, space..., its go-to-market and pricing models, its unique Imagin+ design program and a bit of the future and directions for the company and products. A very dense episode, I enjoyed to record and I hope you'll enjoy to listen. Thank you KS.