Human-First Founders Podcast: Inspiring Stories and Tips for Down-to-Earth Entrepreneurs

172 | Finding Your Brand Essence: Merging Cognitive Science and Aesthetics with Tina Harirchian


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Cognitive science meets branding and web design—oh my! Today, we're chatting with Tina Harirchian, a branding & web expert with background in how our brains work.

We chat about her journey from cognitive science to branding, how she discovers her client's "brand essence", her own experience with her recent rebrand, plus how she thinks about the user experience when it comes to websites!

Hit Play Now To Hear:

⭐ Tina's transition from cognitive science to the mind-bending world of branding

⭐ How your personality molds your captivating brand identity (essence)

⭐ Hot tips for crafting a site that doesn't just look good but keeps your audience clicking in all the right places

⭐ and more!

Connect with Tina at sandstudiodesigns.com and @sandstudiodesigns on Instagram!

Connect with your host Kinsey:

  • Authentic AI Website: diywith.ai
  • Authentic AI Instagram: @authenticaiforentrepreneurs


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Human-First Founders Podcast: Inspiring Stories and Tips for Down-to-Earth EntrepreneursBy Kinsey from Authentic AI and Feel Good Social, Branding, Marketing & Mindset

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