GTM Made Simple

174: Flashback - How to Use ABM to Upsell and Expand Your Business Offerings w/ Chris Reene


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ABM is not about doing using the same tactics over and over again. It’s about using creative means (cross-selling, upselling, and encouraging expansion) to hit revenue goals.

Listen in to hear all this and more from Chris Reene, Enterprise Account Executive at Terminus.

Also, learn why Chris stopped wearing socks! Weird...

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GTM Made SimpleBy Sangram Vajre

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