Skift Meetings Podcast

#18 Ade Allenby: The Human Side of Digital Innovation

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Ade Allenby, Global Head of Digital and Data Innovation, Reed Exhibitions

 

In this episode EventMB's editor-in-chief, Miguel Neves, and guest, Ade Allenby, discuss:

  • How there is a big people component to leveraging new technologies
  • Why speed is crucial to innovation
  • Why we need to understand attendee needs at different key points of the attendee journey
  • Why only some events may be suitable to become year-long communities
  • Why in-person event attendees should recognize and appreciate the advantages of getting away from day-to-day work
    • ...more
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