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Jony Ive, Chief Design Officer at Apple, joins Ken Kinard and Michael Boyes by way of a commercial for the book Designed by Apple in California. What does Jony teach us about the “Artist” role in the creative process?
By Creativity Labs5
33 ratings
Jony Ive, Chief Design Officer at Apple, joins Ken Kinard and Michael Boyes by way of a commercial for the book Designed by Apple in California. What does Jony teach us about the “Artist” role in the creative process?