COVID-19 has put a massive strain on colleges and college enrollment. With online schooling taking the forefront of education in order to keep students and faculty safe, how has marketing for colleges changed?

Today Val, Luis and Nikhil speak with Jacy White, the Marketing Program Manager of San Bernardino Valley College, on how her community college has been changing and adapting their marketing strategy in order to boost enrollment during COVID.

Topics discussed in this episode include:

1. Jacy's Start in Marketing

2. The Rise of "Bootcamps" in Education

3. The Advantages and Stigmas of Community Colleges

4. Enrollment Marketing in 2019 vs 2021

5. Jacy's Failure Story

#Marketing #CommunityCollege #CollegeEnrollment #FailureStory

Follow Jacy White

Instagram: https://www.instagram.com/jacyerin/

YouTube: https://www.youtube.com/channel/UC_hFv9Lb1r3DwpsjcuPASqg

Twitter: https://twitter.com/jacyerin_

Follow us:

Website: https://freelogicmedia.com/

Instagram: https://www.instagram.com/freelogicmedia

Spotify: Free Logic Media

Filmed and Produced By: Nick Saldivar

Instagram: https://www.instagram.com/nsaldivar95/

Business Instagram: https://www.instagram.com/victoriammedia

Website: https://www.victoriammedia.com/

Music: “Nesting" by Birocratic (http://www.birocratic.com)

The songs used in this video were licensed via Birocratic License v05.2016. For info on how you can use this music in your project, check out http://www.birocratic.com/license-app.

To download Birocratic’s 60+ song discography, visit http://birocratic.bandcamp.com