Getting the Brand Back Together

18. Dolly Parton, Doughnuts, and The Rea Way: How A Humble Accounting Firm Became Trusted Advisors


Listen Later

Becca Johns, Director of Practice Growth at Rea & Associates, talks about rebranding an accounting firm beyond the spreadsheet, with the help of famous employees, unique marketing strategies, and a reliable box of doughnuts.
...more
View all episodesView all episodes
Download on the App Store

Getting the Brand Back TogetherBy Brad Circone

  • 5
  • 5
  • 5
  • 5
  • 5

5

11 ratings