Welcome to Founder's Ascent. In this podcast, we will explore self improvement, success, and motivation through the stories of Founders. These Founders are not just entrepreneurs who created startups that became successful businesses, but those who founded a new lifestyle, purpose, or mindset that allow them to pursue success, money, and/or fame without sacrificing health or happiness. The journeys of athletes, innovators, philosophers, and creators will inspire discussion between our co-hosts and guests who share their ideas on life. Feel free to Subscribe to get our next episode which airs every Tuesday at 12pm CST. This episode originally aired on YouTube and Spotify on 5/30/23 at 12pm.

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ABOUT THE AUTHOR:

David Goggins (born February 17, 1975) is an American ultramarathon runner, ultra-distance cyclist, triathlete, public speaker, and author. He is a retired United States Navy SEAL member who served in the Iraq War. His first memoir, Can't Hurt Me, was released in 2018 and a sequel Never Finished in 2022.

ABOUT CAN'T HURT ME :

New York Times Best Seller

Over 4 million copies sold

For David Goggins, childhood was a nightmare -- poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a U.S. Armed Forces icon and one of the world's top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events, inspiring Outside magazine to name him "The Fittest (Real) Man in America."

In Can't Hurt Me, he shares his astonishing life story and reveals that most of us tap into only 40% of our capabilities. Goggins calls this The 40% Rule, and his story illuminates a path that anyone can follow to push past pain, demolish fear, and reach their full potential.

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