Welcome back to another episode of Podcast Growth University—a podcast about podcasts with your host, Kevin Palmieri. He is also the co-host of Next Level University, a global top 100 Self-Improvement podcast with more than 1,000 published podcasts. Their podcast team, Next Level Podcast Solutions, has published over 2,000 podcasts, so best believe that Kevin knows what he is talking about.

Let’s talk about why you should offer valuable information or service for free, and it’s understandable if this concept doesn’t sit well with everyone. It may seem counterintuitive to most, but once you understand the importance of adding value before thinking of earning money, you’ll reach your goal faster than you think.

If you want to learn more about podcasts, reach out to Kevin:
IG: https://www.instagram.com/neverquitkid/
LinkedIn: https://www.linkedin.com/in/kevin-palmieri-5b7736160/
Email: [email protected]

Need help with your podcast? Check out Next Level Podcast Solutions: https://www.nextleveluniverse.com/next-level-podcast-solutions/

Show notes:
[1:28] How this concept came to be for Kevin
[5:13] Worrying about supply vs. demand
[6:27] The taste-test analogy
[7:55] One-on-one interactions: coaching, consulting, etc.
[10:48] Nicole Jensen, the host of Tune In: Discovering Your Authentic Self podcast, has this to say about Next Level Podcast Solutions
[11:32] What is your conversion rate?
[13:14] It deepens the relationship
[14:31] You will get good at coaching—sharpening the knife, per se  
[16:31] What is really the point of a podcast or podcast? Hint: it’s not to make money 
[17:11] You can learn the stories of your clients on the podcast
[18:45] Free is free; make sure you don’t sell if you promised not to in the beginning
[21:00] The three things you need to practice when it comes to podcasting
[22:22] Coming up on the Podcast Growth University podcast…
[23:43] Outro

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