The therealherproject's Podcast

180 // Holistic Business & Marketing Strategies For Wellpreneurs with Katie Costa


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Today on the Podcast I am chatting with the amazing Katie Costa who is the Founder and CEO of The Wellness Marketer. She is a Nutritional Scientist turned Marketing Pro who helps wellpreneurs grow their business online using holistic marketing strategies.
 
Katie is a beautiful soul who is a scientist by training, but an entrepreneur at heart.  Bucking trends, she gravitated towards business early in her career and after finishing her two science degrees, she realised she had the passion and drive for business, but no idea how to genuinely market herself or her brand.
 
So, like all hungry entrepreneurs, Katie learned marketing by the seat of her pants in her first business.  We chat about how Katie and her friend launched their very own product based business while she was in Uni still and all the lessons that taught her, because this business is what ultimately lead Katie to creating The Wellness Marketer.
 
We also speak about some of the biggest pain points in the health professional industry, and service industries in general.  In a space where it is so important to give to others and serve others, we sometimes forget ourselves and our business.  We chat business and marketing strategies to ensure you are impacting more people in order to actually grow your business.
 
Finally, we do a deep dive into social media strategy and marketing practices in a holistic fashion.  90% of Katie’s clients come from Instagram and she is super generous with sharing how you can maximise the platform and then her ‘trifecta’ when it comes to actually making money through marketing.
 
This episode is honestly amazing for any service based entrepreneur!  We chat business growth, evolution, ‘YouTube University’, coach ‘Barbie’, business lifestyle and content.  It’s a jam packed episode full of amazing tips and tricks you can implement in your business right now.
 
In today’s episode we discuss:
Katie’s journey from uni student to business owner
How learning as you go is the best way to start in business
The key business strategies health professionals need to focus on
Marketing strategies for any service based entrepreneur
And so much more!
 
If you would like to know more about Katie and services, head to https://thewellnessmarketer.ca/ and https://www.instagram.com/thewellnessmarketer/
 
Ways to reach me:
 
Instagram https://www.instagram.com/therealherproject/
Youtube https://www.youtube.com/channel/UCXyaSvK0IIz1-egve7NSW3A?view_as=subscriber
Website https://www.therealherproject.com/ 
 
For business enquiries please contact [email protected]
 
Download your FREE Business Starter Guide: https://www.therealherproject.com/free-business-starter-kit
 
Music:
 
Thomas Gresen: https://open.spotify.com/artist/4OZCQ... https://twitter.com/ThomasGresenSound... https://soundcloud.com/thomasgresen https://www.instagram.com/thomasgresen https://creativecommons.org/licenses/... Music promoted by RFM: https://youtu.be/WE6S3q9NmjU
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The therealherproject's PodcastBy therealherproject

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