The Cyber Go-To-Market podcast for cybersecurity sales and marketing teams. Save Cybr Donut!

182: Being “me” focused during sales calls is slowly killing our connection with prospects


Listen Later

Talking about ourselves too often is a scourge of cyber security sales teams and their output in cyber security.  It is slowly killing the connection they are trying to make with their prospects.

In this episode learn:

  • Why it is natural to be thinking that way
  • Examples of websites that are “me” focused
  • Examples of websites where they are focused on the prospect
  • How you can change your mindset

Action:
If you enjoy the podcast, please could you give a review with this easy-to-use tool by going to RateThisPodcast.com/bluebird


You might also like the following:
179: 13 sales mistakes founders make
171: Outbound is broken
161: 5 ways to reduce the chaos in startup selling


Sponsor
This week’s newsletter is sponsored by the Security, Funded newsletter.

Are you interested in staying on top of the latest developments in the global business of cybersecurity funding? If so, check out the Security, Funded newsletter from Mike Privette.

Each week, Mike cover's the latest news and insights on cybersecurity funding, including investment trends, funding rounds, new startup launches, as well as analysis and commentary from a career cybersecurity person. By subscribing to the newsletter, you'll gain valuable insights and perspectives that you won't find anywhere else.

Whether you're an entrepreneur, investor, or just someone who wants to stay informed about this rapidly-evolving industry, the Security newsletter has something for you."

Sign up now.

Support the show

Follow me on LinkedIn for regular posts about growing your cybersecurity startup

Want to grow your revenue faster? Check out my consulting and training

Need ideas about how to grow your pipeline? Sign up for my newsletter.

...more
View all episodesView all episodes
Download on the App Store

The Cyber Go-To-Market podcast for cybersecurity sales and marketing teams. Save Cybr Donut!By Andrew Monaghan

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

26 ratings


More shows like The Cyber Go-To-Market podcast for cybersecurity sales and marketing teams. Save Cybr Donut!

View all
F1: Chequered Flag by BBC Radio 5 Live

F1: Chequered Flag

785 Listeners

The Joe Rogan Experience by Joe Rogan

The Joe Rogan Experience

226,206 Listeners

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

519 Listeners

The Ben Shapiro Show by The Daily Wire

The Ben Shapiro Show

153,960 Listeners

The Daily by The New York Times

The Daily

111,864 Listeners

Cybersecurity Today by Jim Love

Cybersecurity Today

166 Listeners

CISO Series Podcast by David Spark, Mike Johnson, and Andy Ellis

CISO Series Podcast

189 Listeners

Defense in Depth by David Spark, Steve Zalewski, Geoff Belknap

Defense in Depth

74 Listeners

Fiction - Comedy Fiction by The Sunset Explorers

Fiction - Comedy Fiction

6,447 Listeners

The Steam Room by Turner Sports

The Steam Room

1,792 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

9,189 Listeners

Cyber Security Headlines by CISO Series

Cyber Security Headlines

127 Listeners

Breaking Through in Cybersecurity Marketing by Cybersecurity Marketing Society | N2K Networks

Breaking Through in Cybersecurity Marketing

21 Listeners

The President's Daily Brief by The First TV

The President's Daily Brief

3,238 Listeners

Bare Knuckles and Brass Tacks by BKBT Productions

Bare Knuckles and Brass Tacks

10 Listeners