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Have you ever looked in the mirror and wanted to improve the person looking back?

May sound a little deep for the Content Funnels podcast, I know...

But that’s exactly how Eric Bandholz of Beardbrand grew their YouTube channel to 1.82 million subscribers!

By consistently putting out super-high-quality content and collaborating with influencers, they’ve been able to massively increase their growth over the last 10 years.

Today he’s gonna talk us through the importance of content marketing, why paid advertisements are still a goldmine, and why you gotta forget about being perfect on your first try!

Make sure to check it out!

Key Takeaways:

• Intro (00:00)
• Where it all started with content marketing (00:47)
• How to tackle YouTube with a small team (02:03)
• How to pitch collaborators (04:13)
• Measuring ROI on influencer ad spend (05:57)
• How Beardbrand struck gold (08:03)
• Advice for content marketers (09:07)

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