When you're a solopreneur or running a right-sized business, hiring a mentor isn’t as simple as following someone else’s success story. In this episode of Strategic Storytelling, we unpack the reasons why traditional mentor models — often built for corporate careers or celebrity entrepreneurs — don’t work for most small business owners.

You’ll discover:

• Why their story may be inspiring... but useless to your business

• How to identify the right kind of support based on your business archetype

• Three powerful alternatives to traditional mentorship — including the idea of a "personal advisory board"

• How to use your own intuition as your most powerful decision-making tool

Before you invest in a high-ticket program or follow someone else’s path, tune in to rethink what "mentoring" really means for your stage of business.

RESOURCES AND MENTIONS:

Your Mess is Not Your Message: A Guide to Solopreneur Branding This book contains a detailed discussion of the archetypes  discuss here. Free with Kindle Unlimited.

FREE: What is your archetype? Take this quiz...and then learn more about your archetype from my book. Intuition: A Guide For Career and Business. I wrote this quite a while ago and it's still good.

Podcast with Robert Middleton (an Educator). Podcast with Cindy Bidar (a Role Model). Podcast with Ellen Finkelstein (also a Role Model)

One of many dozens of articles on personal advisory boards

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