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What makes a song truly resonate with listeners? In this episode, Marc Matthews and Aisle9 approach this question head-on by exploring a listener's struggle with finishing their song—feeling that while it’s good, it lacks that captivating quality that makes music unforgettable. Their conversation dives deep into understanding song engagement, examining why some tracks may feel uninspired despite being technically complete.

They unpack what makes a song great, breaking down essential ingredients like creating memorable hooks, enhancing emotional connections, and the role of collaboration in music production. Sharing insights from personal experiences, they discuss how feedback from fellow artists is crucial in refining songs to their fullest potential. They also explore determining when a song is finished and tackle the age-old question: How do you know when a song is finished?

With the fast-paced demands of today’s music industry, they address the importance of balancing quality with the need to release music into the world. From embracing risks in songwriting to the nuances of the creative process, this episode provides actionable insights to help you confidently push your music forward.

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