in this epsiode we unpack how the temperature of the coaching space has changed.Many shifts are taking place and we are sick of no one talking about them!So, here it is. Some of the shifts we are seeing:the way your offers are presented needs to be changed, upgraded, and marketing language needs to be tighter than ever to stand out. If you’re not good at copy, you’re going to have to hire someone or get good – can’t wing it anymore.Front facing freebies are needed for each offerSelling high ticket and price anchoring with $10-20k… stop. Just be honest.MRR has taken over; more digital products, courses and coaches than ever. More volume = less quality. You’ll have to stand tf out!you’ll need to slow down your sales process. honestly, your leads are wise to be suspicious. they are taking longer than ever to decide and consider:a) do they want to spend their money with you?b) do they need what you have?c) are you in it for the money, or the long haul?Because of these shifts.. You’ll need to sell them UP your value ladder – not down, you’ll have to try harder to get + keep clients – is that worth it to you?!We’re seeing an inversion here – start with a low ticket $7 or $27 product and then bump to $197, $497, $797, and then your high ticket.With each of those steps, you’ll see drop off.Because of that drop off, you’ll need more leads overall.Because you’ll need more leads overall, you’ll need a paid lead-generation strategy.–Looking for someone to help you navigate the changes in the space so you can stack some cash, secure your freedom, and come out on top?!Our new mentorship x membership opens next week! Stay tuned.