The Innovation Engine Podcast

187. Putting Customer Experience Innovation Into Practice, with Bloomberg Industry Group CEO Josh Eastright | CUSTOMER EXPERIENCE INNOVATION

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Bloomberg Industry Group CEO Josh Eastright talks with us about putting CX innovation into practice for this episode of the podcast. We discuss why when you’re running a digital business a product is never done, why providing your customers with answers at their point of need is a sign of an evolved customer experience, and why AI and machine learning are still heavily reliant on the human component to deliver valuable content to consumers. 

 

Resources:

  • Learn more at bloombergindustry.com
  • Visit Josh’s LinkedIn profile: linkedin.com/in/josheastright

 

Learn more and get the full show notes at: 3PillarGlobal.com

 

Episode Highlights:

  • [01:09] The origins of Bloomberg Industry Group and who they serve
  • [04:45] Solving for your customers’ needs begins with the onboarding process, and understanding that technology buyers and users are often different audiences
  • [07:42] Transitioning from traditional publishing to digital product innovation
  • [17:50] How Bloomberg Industry Group drives innovation at a high level
  • [20:52] Leveraging 90 years of history to create a business advantage
  • [22:51] Providing answers at your customers’ point of need
  • [27:33] The rate of digital adoption and how the pandemic impacted it
  • [31:33] The struggles that come with using AI and machine learning
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