Nichole Joy Show

189. When to DIY vs. When to Outsource: Podcast Curious Series


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With six years of online business (and 4 years podcasting) under my belt, I’ve had a wide variety of both DIY and outsource experiences.
While this episode discusses the right time to DIY your podcast vs. the right time to outsource your podcast, you can apply the messages to almost any project in your business.
Below are the episode details. Enjoy!
Segment 1: What I Wish I Knew Before Starting a Podcast
A personal story about how my podcasting microphone collected dust for 18 months before I started.
What moved the needle, what got me to start.
Once I was ready, my first podcast launched within a month.
The first version of your podcast isn’t the final version.
Personal corporate life story that gives context to the value in knowing how to do something FIRST, before outsourcing.
Segment 2: Can you DIY your own Podcast?
After almost four years of podcasting, I only recently started doing my own editing (September ‘23). Secret: it’s SO much easier than I was making it out to be.
Benefits of editing your own podcast:
Creative freedom
Cost savings (a real thing for many of us)
Empowering to know how to edit
Helps you to hire more efficiently if / when the time comes to outsource
Great exercise in healing your inner perfectionist & allowing yourself to be imperfect
Segment 3: What should you outsource in podcasting
What may be outsourced:
Editing
Graphic design for your cover graphic
Copy
Show notes
Repurposing
The issue with the message of ‘outsource everything’ is that it can lead to over (& sometimes unnecessary) outsourcing. I probably over outsourced, too early on, and learned some costly lessons that I’m hoping to save you from.
Cons of outsourcing too soon:
Cost
not being able to move quickly and make changes on a whim
relying on others’ schedule
When is the right time to outsource?
In my opinion, only after you know how to do the things, and can hire someone else who will do them YOUR way and efficiently.
When your business reaches the point where the expense doesn’t feel so tight
Additional links:
Podcasting with Heart (NEW course): https://nicholejoy.kartra.com/page/podcastingwithheart
Private podcasting mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155
Birthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreat
Black Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharing
Honeybook (CRM) trial: https://share.honeybook.com/nichole35768
Alumni Study Group (FB): https://www.facebook.com/groups/alumnistudygroup
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Nichole Joy ShowBy Nichole Joy

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