The annual Groundswell Festival of regenerative agriculture took place at Lannock Farm in Hertfordshire last week. In this week's bite-sized episode, Nick shares his key takeaways from the 10th staging of the event which speak to the trajectory of the regenerative movement, the tensions that still exist within it, and what it all means for farmers and businesses. In particular, Nick highlights growing scrutiny over the relationship between more sustainable food production and healthy consumption amid passionate debate over whether it matters how ingredients produced in regenerative systems end up being deployed within the food chain. As one speaker asked provocatively: 'Is a regeneratively farmed KitKat too good to be true?'