Storied Coaching with Aaron J. Jacobs

19. Pivot from Sales Scarcity to Abundance by Changing One Simple Question


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Things are getting tighter in the economy. Business owners are hosting budget meeting after budget meeting, focusing on "How can I make more money for the business now?" As entrepreneurs, we've all been subject to that fear.

But the problem with this question is that it encourages a scarcity mindset, removing the most important piece of the equation we can give our clients: value.

So today, I'm going to help you change the way you think from "How can I make more money?" to "How can I provide more value to my clients?" Don't be worried that it will result in lost revenue. This is how we operate at OMH Creative. As I will demonstrate, it will only boost your client relationships and brand morale.

It doesn't need to be super big or expensive. I'll give you 3 simple ways to provide value, starting with questions you can translate to your own company. Present yourself as gracious and generous, and do it from a place of abundance. I promise, there's more than enough to go around.

3 Key Takeaways

  • You are in a position to share your knowledge that's simple to you but helpful to others. It doesn't matter if you're in the marketing industry or hairstyling industry.
  • Take as little as two times a week to write an email that can provide value to a client. Watch how it acts like magic for your business.
  • By providing free value to customers, you're not only showing generosity but training them to be good customers; they now know what quality service looks like, and they know that it's you.

Get the full show notes and more information here:

https://storiedcoaching.com/ep-19-pivot-from-sales-scarcity-to-abundance-by-changing-one-simple-question

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Storied Coaching with Aaron J. JacobsBy OMH Consulting