The Effective Founder

19: Randy Rayess on Building a Startup by Scratching Your Own Itch


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Today, on the Early-Stage Founder Show, I’m talking with Randy Rayess, the Co-Founder of Outgrow, a growth marketing platform that enables marketers to build interactive content/tools to increase customer engagement and boost demand generation. Outgrow is Randy’s second startup, and in our chat today we cover how the idea for Outgrow came from running his first startup, VenturePact, how they dogfooded their software to help grow the startup, practical tips other startups can use to accelerate their own growth, and how Randy and his partner prioritized their hiring decisions as they grew. Randy has a ton of experience growing startups as he works with them every day to help get results from his software, and in this interview he doesn’t hold anything back.
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The Effective FounderBy Andy Baldacci