In this episode, Genieva discusses the importance of a features tour in business, highlighting its impact on SEO, brand awareness, backlinks, community building, content creation, industry insights, and authority. She emphasizes the value of being featured in various publications and platforms to establish expertise and credibility. The episode concludes with an invitation for further engagement and learning about PR and pitching.

Takeaways

Chapters

00:00The Power of a Features Tour in Business

03:11Establishing Authority Through Features

05:52Maximizing Impact: Backlinks and Community Building

09:08Content Creation and Industry Insights Through Features

10:36Engagement and Learning: PR and Pitching

Links you will love:

genievablissmedia.com

How we can serve you:

Done for You Pitching: A 6 month retainer focusing on getting you featured in podcasts, press, speaking and awards. All you do is show up to the podcast interviews and we take care of the rest. Apply here.

Pocket Publicist: Learn how with your team to pitch yourself to podcast and press and land features simply. Have myself, your publicist, in your pocket for pitch feedback as you need, as well as access to the full curriculum to learn about effective pitching, and gain opportunity access to features that I see out there that I want you to put your name in for. Enroll here.

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