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This week Oliver managed to catch up with Rich Pleeth while he was passing through London.
Rich is the founder of Finmile, a micromobility first freight company in London using four wheeler cargo e-bikes to deliver for companies such as HelloFresh and some very large global companies that unfortunately we can’t name but who Oliver was very impressed with.
They are expanding very quickly and have a relevant and replicable model for a lot of cities around the world. We encourage you to particularly listen to the section where we talked about what the model offers in terms of labour and increasing the throughput of deliveries relative to existing encumbrance.
It feels to us, very disruptive to the existing freight delivery incumbents. So! Enjoy!
Catch us on Twitter @MicromobilityCo. Horace and Oliver are also active on their personal accounts and would love to hear from you.
Our https://micromobility.substack.com/ is completely free, and you can subscribe to have it in your inbox every Tuesday and Thursday morning.
We’re also on LinkedIn and Instagram.
By Oliver Bruce and Horace Dediu4.5
5656 ratings
This week Oliver managed to catch up with Rich Pleeth while he was passing through London.
Rich is the founder of Finmile, a micromobility first freight company in London using four wheeler cargo e-bikes to deliver for companies such as HelloFresh and some very large global companies that unfortunately we can’t name but who Oliver was very impressed with.
They are expanding very quickly and have a relevant and replicable model for a lot of cities around the world. We encourage you to particularly listen to the section where we talked about what the model offers in terms of labour and increasing the throughput of deliveries relative to existing encumbrance.
It feels to us, very disruptive to the existing freight delivery incumbents. So! Enjoy!
Catch us on Twitter @MicromobilityCo. Horace and Oliver are also active on their personal accounts and would love to hear from you.
Our https://micromobility.substack.com/ is completely free, and you can subscribe to have it in your inbox every Tuesday and Thursday morning.
We’re also on LinkedIn and Instagram.

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