It’s National Apprenticeship Week 2026, so on this week’s episode of The Sales Transformation Podcast Phil sat down with Consalia’s Academy Director Dr Louise Sutton to discuss the latest developments in our Sales Business School. 

Louise talks about some of the great milestones we hit last year with our Level 6 Apprenticeship, as well as some of the upcoming developments in the wider world of apprenticeships. 

Highlights include: 

• [00:31] 2025 was a year of highs and lows for sales apprenticeships 
• [10:59] The stigma around apprenticeships is history 
• [20:33] Is sales a profession or a practice? 

Connect with Philip Squire on LinkedIn  

Connect with Louise Sutton on LinkedIn 

Join the discussion in our Sales Transformation Forum group. 

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