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Want to 10X your blue collar or traditional business using technology?

Ben Simpson, Managing Director and Co-Owner of MyWorkwear, reveals exactly how he modernized a 49-year-old workwear manufacturer and grew it more than 1,200 percent without losing the core values that made the company special.

In this conversation, Ben breaks down the real playbook behind transforming a legacy business into a systemized, data-driven growth engine.

We cover:

• How to modernize a blue collar business without breaking what already works

• The systems that replaced 40 filing cabinets and manual processes

• Why culture and people matter more than any technology stack

• How to use ERP, CRM, BI tools, and AI agents to create compounding efficiency

• Turning brand awareness into long-term, high-value customers

• The future of AI inside traditional industries

• How MyWorkwear became one of the UK’s standout players in workwear and apparel

If you’re building, scaling, or modernizing any operations-heavy company — manufacturing, apparel, logistics, trades, services, e-commerce — this episode delivers a rare inside look at how to evolve fast without chasing shiny objects.

Connect with Ben Simpson

LinkedIn: https://www.linkedin.com/in/ben-simpson-myww/?originalSubdomain=uk

Website: https://www.myworkwear.co.uk/

Facebook: https://www.facebook.com/myworkwearco

About MyWorkwear

A leading UK supplier of branded uniforms and workwear, serving thousands of businesses nationwide with a unique mix of modern systems and traditional manufacturing expertise.

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⚠️ Disclaimer

The views and opinions expressed on the “What Are You Working Towards?” podcast are those of the hosts, guests, and participants and do not necessarily reflect the views or positions of any entities they represent…