In this episode of The Trust Show, I continue reading Chapter 18 of The Trust Premium and cover the final three steps of the Trust Habits® process — the practical framework designed to help you turn positive intentions into consistent trust-building behavior.

We’ll talk about how to make new habits stick, why involving an accountability partner increases your chances of success, and why repetition is the secret to truly becoming more trusted. This is the final chapter with new content in the book, and in the next episode, I’ll be reading the epilogue and acknowledgments as we bring this journey to a close.