Having trouble getting your build-ups and drops to land with real impact? In this episode of Inside The Mix, host Marc Matthews reveals how he tackled that exact issue in his latest single, “Half-Life”, using a simple but powerful technique—EQ automation.

Marc walks listeners through when to use EQ automation instead of static EQ, explaining how dynamic frequency changes can bring more contrast and tension to a mix. He shares how EQ automation can enhance your mix by creating energy shifts that static processing just can't achieve.

You’ll hear how Marc applied a high-pass filter from 250Hz to 2kHz on both kick and bass during the build, dramatically increasing impact when those frequencies return at the drop. He outlines best practices for automating EQ in a DAW and highlights creative uses of EQ automation in sound design—from subtle movement to full-on transitions.

Whether you're producing electronic, pop, or cinematic tracks, this episode offers a practical technique you can apply immediately. Marc also explains how keeping a playlist of reference tracks is key to overcoming creative blocks. Don’t forget to check the description for a free discovery call where Marc can help elevate your mix, workflow, and overall sound.

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