We explore audience capture through the from of life that is never questioned when communication is somehow given as neutral, or uncontaminated from the civilisational context it arose from.

#197: Understanding audience capture

We are consumers of life not its co-creators, so we are just givens. We are given credit for our wants and thats it. We consume our time as an economic good to no end. To see beyond the consumer is to see potential for change that would not just add value to the buyers journey called life, but unmarket it.

Society & Culture

Share #197: Understanding audience capture

Sign up to save your podcasts

#197: Understanding audience capture

#197: Understanding audience capture