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199. Get Human Insights Through User Testing w/ Janelle Estes
When it comes to customer data, context is king.
And user testing has become increasingly important as a resource for fine-tuning the customer experience.
It’s a marriage between UX and CX … and today’s guest brings nearly 20 years of experience as a CX leader, strategist, and practitioner who’s designed and conducted hundreds of studies.
Hear my conversation with Janelle Estes, Chief Insights Officer at UserTesting and author of the book: User Tested: How The World’s Top Companies Use Human Insight to Create Great Experiences as we discuss:
How UX and CX play together
Why user testing is a unique solution to gaining human insights
Why UX is finally gaining traction
What types of user testing are effective
How to get started collaborating around the customer journey
More information about Janelle and today’s topics:
Janelle Estes on LinkedIn
UserTesting.com
UserTested
Don’t Make Me Think
Outside In
Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts , and find more episodes on our blog.
And user testing has become increasingly important as a resource for fine-tuning the customer experience.
It’s a marriage between UX and CX … and today’s guest brings nearly 20 years of experience as a CX leader, strategist, and practitioner who’s designed and conducted hundreds of studies.
Hear my conversation with Janelle Estes, Chief Insights Officer at UserTesting and author of the book: User Tested: How The World’s Top Companies Use Human Insight to Create Great Experiences as we discuss:
How UX and CX play together
Why user testing is a unique solution to gaining human insights
Why UX is finally gaining traction
What types of user testing are effective
How to get started collaborating around the customer journey
More information about Janelle and today’s topics:
Janelle Estes on LinkedIn
UserTesting.com
UserTested
Don’t Make Me Think
Outside In
Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts , and find more episodes on our blog.
View all episodes
By BombBomb
4.9
107107 ratings
When it comes to customer data, context is king.
And user testing has become increasingly important as a resource for fine-tuning the customer experience.
It’s a marriage between UX and CX … and today’s guest brings nearly 20 years of experience as a CX leader, strategist, and practitioner who’s designed and conducted hundreds of studies.
Hear my conversation with Janelle Estes, Chief Insights Officer at UserTesting and author of the book: User Tested: How The World’s Top Companies Use Human Insight to Create Great Experiences as we discuss:
How UX and CX play together
Why user testing is a unique solution to gaining human insights
Why UX is finally gaining traction
What types of user testing are effective
How to get started collaborating around the customer journey
More information about Janelle and today’s topics:
Janelle Estes on LinkedIn
UserTesting.com
UserTested
Don’t Make Me Think
Outside In
Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts , and find more episodes on our blog.
And user testing has become increasingly important as a resource for fine-tuning the customer experience.
It’s a marriage between UX and CX … and today’s guest brings nearly 20 years of experience as a CX leader, strategist, and practitioner who’s designed and conducted hundreds of studies.
Hear my conversation with Janelle Estes, Chief Insights Officer at UserTesting and author of the book: User Tested: How The World’s Top Companies Use Human Insight to Create Great Experiences as we discuss:
How UX and CX play together
Why user testing is a unique solution to gaining human insights
Why UX is finally gaining traction
What types of user testing are effective
How to get started collaborating around the customer journey
More information about Janelle and today’s topics:
Janelle Estes on LinkedIn
UserTesting.com
UserTested
Don’t Make Me Think
Outside In
Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts , and find more episodes on our blog.
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