Eric Baldwin, the former Executive Creative Director of Wieden+Kennedy Portland, and the creative director who helped resurrect brands like Old Spice and KFC, shares how he used art direction to create some of the world's most iconic campaigns.

Watch the Podcast: https://www.youtube.com/watch?v=OJ6beIz2EUc

Creative Megamachine Website: https://schoolofastonishingpursuits.com/

Eric Baldwin's Website: https://genericbaldman.com/