Geoff Pulford is the Chief Operating Officer at Lerners LLP,  a well-known and influential Southwestern Ontario law firm. Geoff and Jann talk about Geoff’s philosophy of leadership and business success. Guess what! It’s all about people!  Geoff’s years in C-suite  positions have honed his thought-processes and he shares some of his brilliant ideas including:  ‘a business cannot will itself to greatness’.