What does it take to build a high-performing sales organization from scratch? In this episode of CXO Conversations, Carlos Perez, CRO of Simuwatt, shares lessons from leading revenue teams at startups, global enterprises, and everything in between. He talks about the changing nature of sales leadership, the importance of aligning marketing and sales under a unified revenue vision, and why adaptability is critical in a post-COVID world. From closing his first $25M outsourcing deal to scaling SaaS organizations, Carlos offers actionable advice for leaders building sales orgs designed to last.

For the full interview: https://ocns.co/cro-carlos-perez-building-a-sales-org-from-scratch/

#leadership #salesstrategy #CRO #revenuegrowth #CXO