When I started developing my brand for wealthy clients, I knew I needed to create an experience with the packaging, not just the product. But, like most of us transitioning to a new market, I didn’t have the budget for personalized boxes with my logo or fancy bags. So, I found the perfect tip to save money and look high-end: personalized silk ribbon. You can find it online for next to nothing—just add your logo! A plain white box? Wrap your ribbon around it, and it works! A standard white bag? Swap out the handles for ribbon, and it’s instantly elegant. It’s magic—and that’s my gift to you today!

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