In this episode of the CRO Live Hour,  we focus on answering the following e-commerce questions: 

1. How does seasonality affect a CRO program? 
2. How does CRO help a business in defining its value proposition? 
3. Usability testing. Is this the only way for a brand that doesn't have enough traffic for A/B tests? Or are there other conversion tactics when a brand doesn't have enough traffic and conversions? 
4. CRO vs. SEO: Which one should you prioritize? 
5. How can you take CLV into account when running tests? 
6. Top of mind, what are 10 ways to increase conversions on an e-Commerce website? 
7. How to sell CRO to stakeholders?

QUESTION — Have a question about e-commerce Conversion Optimization, A/B Testing, User Research, Marketing, or Anything Else? Post in the comments section of this video!

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