The Handmade Bosses Show

20 - How This Etsy Sellers Woodwork Business Grew 10x In Less Than A Year


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In today's episode I’m joined by Erik Paul of Rocky Mountain Woodcraft to chat about how he grew his handmade woodwork business 10x in less than a year! Erik has recently earned his first 6 figures in a year too!

Things we talk about in this episode:

  • Erik handmakes custom epoxy resin woodwork.
  • How his Grandpa influenced his love for woodworking, which was a big part of his childhood. 
  • How the pandemic reignited Erik’s passion for woodworking, and drove him to start the business in August 2020.
  • How Erik creates his own wood conditioner to keep his boards looking their best after purchase. 
  • Erik now offers personalised engraving, after investing in an engraver.
  • Working from home in his garage, but the business has expanded so much, and he has now outgrown this.
  • Erik rented a space for epoxy resin to increase the processing time on his orders. 
  • Found Steph on YouTube in June 2020, and then joined the Facebook group. 
  • The Handmade Bosses Success Academy worked too well, and he couldn’t get through the entire course because of the increase in the amount of orders.
  • The target market section of the HBSA helped Erik the most in business, he knew what upgrades to make and can cater to what his target audience like and want.
  • Erik works full time, then started the business, and has spent the first year reinvesting the profits into the business so he can leave his current job.
  • Rocky Mountain Woodcraft is a family business which he runs with his wife Kristen who is currently on maternity leave with their baby son.
  • How Erik makes and sends wood board butter and care instructions to his customers to maintain the items after purchase.
  • Erik plans to run his business full time in a year, upgrade his workshop, bring in staff, and attend live markets and events
  • A piece of advice from Erik is to try to limit the products to what is actually selling, and use your target market to influence what to make/ invest in. 

Where to find Erik online:

Facebook: https://www.facebook.com/rockymtnwoodcraft/
Instagram: https://www.instagram.com/rockymtnwoodcraft
Website: https://rockymtnwoodcraft.com/

Links from the episode:

  • Interested in enrolling to the Handmade Bosses Success Academy? - https://www.handmadebosses.com/HBSAenrol 
  • The 3 Step System To Skyrocket Your Etsy Conversion Rate - https://www.handmadebosses.com/conversion
  • The 30 Day to A Kick Butt Etsy Shop Launch Plan - https://www.handmadebosses.com/30days
  • Find out more about Steph -
    https://www.handmadebosses.com/aboutsteph

Handmade Bosses Socials:

  • https://www.facebook.com/groups/handmadebosses
  • https://www.instagram.com/handmadebosses/
  • https://www.youtube.com/c/HandmadeBosses
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The Handmade Bosses ShowBy Stephanie Cole-Lewis