Letitia was dubbed by client friend Alice Cooper as “The Auctiontainer” which is now a common phrase and the method of auctiontainment is now taught. She is a published author and public speaker. Her new book “No Reserve” is about living a limitless life as an auctiontainer. Reserve is when you go all in on buying something without setting a reserve price. The idea is “are you going all in with your life?” Letitia says, “Through a series of adversities and tragedies over nine years of my life my friends started to ask me, “How do you keep getting up?” I realized there was a set way that I did it, so I wrote it down. Everyone has a book in them. Getting it from thought to paper to publishing isn’t an easy task. It evolved in the time that it should have. I got forty different airport stores in the midst of a pandemic which was interesting for me. What was humbling for me was when I was able to record my own voice for the audiobook which has been fantastic. The timing for right now feels like a handbook for covid. I wanted to make a book that anyone could read. Accessible, not intimidating and have it be a roadmap for people going through struggles. We create “ifs” in our mind that we’ll tell ourselves which is really something created out of fear to hold us back. This book is about overcoming that fear and living a limitless life and go for what you want. “This is not a dress rehearsal.” What we learn is that if there’s ever been a giant reset button for the world, it’s right now. This is a giant opportunity to be living the life that you want. These life lessons are things that they don’t teach at Harvard. It is a book with nitty gritty personal experience that will help you move forward and come out better than you are.”