Online course builder and SEO expert Brendan Tully joins Chris Badgett of LifterLMS on this episode of the LMScast podcast to discuss how you can speed up your website, improve your SEO, and create online course content that motivates students and delivers results.

Chris and Brendan dive into how you can create effective educational content. Many online course creators focus too much on creating as much content as possible or delivering the most information possible. In most cases students are looking for results, so having a results driven approach to educational resources will make your content more valuable to those who take the time to listen.

If you run workshops or do in person classes for a long time you will find yourself saying the same things over and over again. The inspiration to turn his work into an online course came from Brendan noticing he was doing just that. He was working with local businesses in Australia primarily, but now with his course he can reach a worldwide audience.

Genuinely engaging with your audience is becoming more relevant in online business communities. With so many automation tools online today, people want to know they are engaging with a real human. So interacting with people live and over the phone is a great way to market and sell products. Chris and Brendan talk about tools they use to engage with their audiences.

Speed of your WordPress website is huge for keeping people on your site. You won’t necessarily get more sales if your site is faster, but you’re probably losing sales right now if your site is slow. To learn more about how you can improve the speed of your WordPress site head to WPSpeedFix.com.

If you have a website that sells stuff and you’re looking to up your SEO game, then check out ParetoEcommerce.com. That is Brendan’s master class on how you can improve your presence online with several SEO and marketing strategies that are quick to implement and deliver results fast.