Welcome to Silk Logic’s Small Business Daily Podcast! I’m your host, and today we’re diving into why static sales playbooks are dragging down complex companies, how AI-powered security protects your business from ever-smarter cyberattacks, and the new rules for making your brand visible in a world driven by Google and AI. Plus, we’ll share quick wins to make your marketing more effective right now. Whether you run a two-person startup or manage a team of twenty, these stories are packed with practical tips to work smarter and grow fast.
Let’s kick off with a game-changer in sales enablement.
Imagine having three different products, five customer industries, and a sales team juggling old information. Suddenly, reps are pitching the wrong benefits or improvising answers, and deals get lost to more agile rivals. That’s the reality for many companies using static, old-school sales playbooks. But here’s the hook: dynamic, AI-powered playbooks can flip the script.
If you’re struggling to