This week at Rotary, we honored Beth Weirick as our 2025 Rotary Person of the Year for her decades of leadership, compassion, and vision that has transformed Milwaukee. A lifelong Milwaukeean, Beth Weirick has been committed to the city since her first independent bus ride downtown to see a concert at the MECCA. Hired in 1998 to lead the newly formed Milwaukee Downtown, BID #21, Beth brought experience from roles at the Westown Association, the Milwaukee Department of City Development, and the Milwaukee Common Council.