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Most business owners hope next year will be better.
Hope is not a strategy.
If you want 2026 to be more profitable, less stressful, and more scalable than 2025, the work doesn't start in January—it starts right now.
In this episode of SoTellUs Time, we break down a practical, no-fluff profit planning framework every business owner should follow before the year ends. This is not theory. This is what real operators do to increase margins, improve team efficiency, and stop running on exhaustion.
🎙 Hosted by Trevor Howard from SoTellUs 👉 Subscribe for weekly business growth strategies: https://www.youtube.com/@sotellus 🌐 Learn more about SoTellUs: https://youtube.com/sotellus
⏱️ What You'll Learn in This Episode00:00 – Why 2026 Won't Magically Be Better Most owners roll into a new year with the same problems, just bigger. We explain why intentional planning—not motivation—is the difference between growth and burnout.
02:00 – How to Find Hidden Profit in Your 2025 Numbers You don't always need more customers—you often need fewer leaks. Learn how to:
Analyze your P&L the right way
Cut expenses that don't produce ROI
Reallocate money to what actually grows profit
05:00 – Employee Productivity vs "Looking Busy" Payroll is usually your biggest expense. We break down:
How to spot productivity leaks
Why clarity beats micromanagement
How small efficiency gains dramatically increase profit
08:00 – Marketing That Actually Works (and What to Stop Doing) If marketing feels random, it's costing you money. You'll learn:
Which channels truly drive high-quality leads
Why consistency beats complexity
How reviews, referrals, and fast follow-up win in 2026
11:00 – Getting Out of the Day-to-Day and Into the CEO Seat Your business will never outgrow your leadership. We talk about:
What owners should stop doing
What should only be done by the CEO
How to carve out real strategic thinking time
14:00 – The Only KPIs That Actually Matter What gets measured gets improved. We share:
The 5–7 numbers every owner should track
How to use metrics to make decisions—not emotional guesses
Why tracking too much data hurts growth
If you:
Feel like you worked hard in 2025 but didn't get ahead
Want more profit without more chaos
Are tired of being stuck in the business
Want 2026 to feel intentional, calm, and controlled
This episode gives you a clear starting point.
2026 doesn't get better by accident. It gets better by design.
✅ Your Action StepDon't try to fix everything. Pick ONE area this week:
Numbers
Team productivity
Marketing
Time management
KPIs
Small changes now create massive results next year.
🔔 Subscribe & Stay AheadIf you're a business owner who wants:
More profit
Better systems
Stronger teams
Smarter marketing
Subscribe to SoTellUs Time and join thousands of owners building businesses that actually work for their lives.
👉 https://www.youtube.com/@sotellus
planning for profit business planning 2026 business growth strategy small business profit how to make more profit in business business owner mindset end of year business planning business financial planning profit planning for entrepreneurs how to scale a business business systems and processes employee productivity tips marketing strategy for small business CEO mindset working on the business not in it business KPIs how to increase profit margins SoTellUs Time Trevor Howard business podcast entrepreneur podcast small business advice business leadership business growth tips
By Trevor Howard: Business Marketing ExpertMost business owners hope next year will be better.
Hope is not a strategy.
If you want 2026 to be more profitable, less stressful, and more scalable than 2025, the work doesn't start in January—it starts right now.
In this episode of SoTellUs Time, we break down a practical, no-fluff profit planning framework every business owner should follow before the year ends. This is not theory. This is what real operators do to increase margins, improve team efficiency, and stop running on exhaustion.
🎙 Hosted by Trevor Howard from SoTellUs 👉 Subscribe for weekly business growth strategies: https://www.youtube.com/@sotellus 🌐 Learn more about SoTellUs: https://youtube.com/sotellus
⏱️ What You'll Learn in This Episode00:00 – Why 2026 Won't Magically Be Better Most owners roll into a new year with the same problems, just bigger. We explain why intentional planning—not motivation—is the difference between growth and burnout.
02:00 – How to Find Hidden Profit in Your 2025 Numbers You don't always need more customers—you often need fewer leaks. Learn how to:
Analyze your P&L the right way
Cut expenses that don't produce ROI
Reallocate money to what actually grows profit
05:00 – Employee Productivity vs "Looking Busy" Payroll is usually your biggest expense. We break down:
How to spot productivity leaks
Why clarity beats micromanagement
How small efficiency gains dramatically increase profit
08:00 – Marketing That Actually Works (and What to Stop Doing) If marketing feels random, it's costing you money. You'll learn:
Which channels truly drive high-quality leads
Why consistency beats complexity
How reviews, referrals, and fast follow-up win in 2026
11:00 – Getting Out of the Day-to-Day and Into the CEO Seat Your business will never outgrow your leadership. We talk about:
What owners should stop doing
What should only be done by the CEO
How to carve out real strategic thinking time
14:00 – The Only KPIs That Actually Matter What gets measured gets improved. We share:
The 5–7 numbers every owner should track
How to use metrics to make decisions—not emotional guesses
Why tracking too much data hurts growth
If you:
Feel like you worked hard in 2025 but didn't get ahead
Want more profit without more chaos
Are tired of being stuck in the business
Want 2026 to feel intentional, calm, and controlled
This episode gives you a clear starting point.
2026 doesn't get better by accident. It gets better by design.
✅ Your Action StepDon't try to fix everything. Pick ONE area this week:
Numbers
Team productivity
Marketing
Time management
KPIs
Small changes now create massive results next year.
🔔 Subscribe & Stay AheadIf you're a business owner who wants:
More profit
Better systems
Stronger teams
Smarter marketing
Subscribe to SoTellUs Time and join thousands of owners building businesses that actually work for their lives.
👉 https://www.youtube.com/@sotellus
planning for profit business planning 2026 business growth strategy small business profit how to make more profit in business business owner mindset end of year business planning business financial planning profit planning for entrepreneurs how to scale a business business systems and processes employee productivity tips marketing strategy for small business CEO mindset working on the business not in it business KPIs how to increase profit margins SoTellUs Time Trevor Howard business podcast entrepreneur podcast small business advice business leadership business growth tips