This week we are in Orlando, FL, for the 2026 ICAST convention. It is the world’s largest fishing trade show, where companies from across the globe showcase the latest products and gear. We sit down with Nolan Pyle of FishUSA to chat about trends in buying and what caught his eye at the year's show. We also catch up with Mike Anselmo, senior product manager for VMC to chat about newly released panfish products that we are pumped about. In addition, we sat down with Ross Robertson of Big Water Fishing to chat about fishing on Lake Erie and get his thoughts on the new Jigging Rap X and Gold Miner 20. Rapala took home a pile of trophies in the new product categories at this years ICAST. Tune in to find out which new products won best new products and what will be the hottest baits for your next purchase.

Presented by: Strike Master (rapala.com/us_en/strikemaster) & 13 Fishing (rapala.com/us_en/13-fishing), On-X Fish (onxmaps.com/fish), & Arnesen's Rocky Point Lodge (arnesens.com/)

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