JLL explained the 2026 market, let’s catch up it.

Following a challenging year, the outlook for 2026 is more optimistic. Improving market fundamentals, including positive economic growth across most major markets, easing trade concerns, moderating inflation, and lower interest rates, will contribute to a more stable operating environment. However, the convergence of economic, technological, and social forces leaves organizations worldwide navigating a complex and evolving landscape, with the commercial real estate industry on the brink of significant and exciting transformation.

This Outlook examines six critical forces reshaping commercial real estate: the imperative for efficiency in a higher-cost environment, intensifying supply shortages across property types, ‘experience’ as the new value driver in real estate, the maturation of AI implementation beyond pilot programs, the convergence of buildings with power systems, and the democratization of commercial real estate investing. Each of these represents both challenges and opportunities for real estate actors.

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